# DTC

### Quick Links

{% content-ref url="/pages/SSPRKQfUh0Efkfvn6YP8" %}
[Broken mention](broken://pages/SSPRKQfUh0Efkfvn6YP8)
{% endcontent-ref %}

{% content-ref url="/pages/ti0zK2iYq0vWp6HTUdDu" %}
[Broken mention](broken://pages/ti0zK2iYq0vWp6HTUdDu)
{% endcontent-ref %}

### Video Outline

1. An overview of the DTC Schedule
2. How to forecast revenue in the DTC channel by segment (e.g. Subscription vs. Non-Subscription)
3. How the Drivepoint SmartModel™ uses your historical data to forecast returning customer sales by cohort
4. How to forecast cost of goods, variable expenses, and marketing in the DTC channel

{% embed url="<https://www.youtube.com/watch?v=rGpoQAPs5p4>" %}


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