> For the complete documentation index, see [llms.txt](https://docs.drivepoint.io/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.drivepoint.io/working-in-the-smartmodel-tm/amzn.md).

# AMZN

Forecast your Amazon channel P\&L using the Bainbridge SmartModel™

### **Overview & Revenue**

In this video, we cover:

1. An overview of the Amazon schedule
2. How to forecast revenue from Amazon using ad spend and a "halo effect" from other advertising

{% embed url="<https://youtu.be/Gq6M02ssPwg>" %}

### Part 2: Cost of Goods, Variable Costs and Other Marketing Expenses

In this video, we cover:&#x20;

1. Forecasting cost of goods sold on a unit basis
2. How to set the right assumptions for FBA fees and Amazon referral fees
3. Forecasting any additional marketing expenditures to get to contribution margin after marketing from the Amazon Channel

{% embed url="<https://youtu.be/OBLL0DKqw8k>" %}


---

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